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PPC Scaling Plan
INCLUDES
Monthly Advertising Budget
$1000 To $2000
Campaign Planning
Business Understanding
Establish Business Goals
Accounts Set-up
Analytics Set-up & Linking
Budget Planning
Deciding Campaign Types
Keyword Research
No. of Keywords(Up to 250)
Landing Page Optimization
Budget Estimation
Performance Forecast
Ad Copy Creation
Shopping Feeds
Audience Target Plan
Optimal Campaign Structuring
PPC Platforms
Google Ads(Any Two Services)
Bing Ads(Any Two Services)
Facebook Paid Ads(Any Two Services)
AdRoll(Any Two Services)
Linkedin(Any Two Services)
Campaign Management & Optimization
Cost Monitoring
Revenue/Goals Check
Account Issues Check
Policy Compliance Check
Analytics Data Review
Bid Management
Search Query Reports
Campaign Strategy Review
Product Feed Review
Audience Performance Analysis
Geo Target Performance Analysis
A/B Testing
Ad Schedule Checks
Strategic Adjustments As Required
Remarketing Performance
Account Audit (Existing Account)
Campaign Types
Account Best Practices Checks
Account Structure Analysis
Keyword Analysis
Ad Copies Check
Shopping Campaign Checks
Display Campaign Checks
Overall Performance Analysis
Analytics Data Review
Recommendations
Remarketing Campaigns
Search Remarketing (RLSA)
Display Remarketing
Remarketing Audience Setup
Reporting
Google Data Studio
Excel/PDF Reporting
Performance Overview
ROI/Goal KPIs
Recommendations
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